This summer, I switched my email platform for the blog from ConvertKit to Flodesk. I have been loving creating emails ever since! What once was a chore is now a fun activity for me. I look forward to creating pretty emails for my readers, without the stresses or hassle of complicated platforms. There are many pros to switching to Flodesk, and today I will share with you why I ultimately made the switch! I did it, and personally, I never want to go back.
But before we jump into email automation systems, perhaps you are just starting out your blog? Or you are considering whether blogging is for you? If that’s the case, check out these popular posts on my blog.
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Flodesk Made Emails EASY
I am not a techy person and I did not get a degree in marketing. To be honest, when I started to create emails, I signed up for ConvertKit because it was recommended by another blogger. But I never got around to creating content. The ConvertKit platform was too technical for me. It was boring, designed mostly with code, and had complicated automation workflows that had me feeling lost. I spent a ton of time trying to figure it out, and never getting anywhere.
This year, I came across Flodesk. After being frustrated with my email experience, I decided to take a chance on Flodesk. I now love it! Flodesk took out the complicated stuff and made email creation easy. Pre-designed templates provide me with inspiring ideas. Customization is as easy as swapping out text and photographs. And making emails from scratch is also a breeze with the blocks that Flodesk provide.
Workflows Are Clear
Flodesk is a very visual platform. Workflows are clearly outlined by trigger labels. Each subscriber can be automatically assigned to an existing workflow. At the end of the series, they can then be subscribed to the next workflow. Automation is wonderful. All I have to do is select the number of days between each email drop. And on Flodesk, you can see the flow easily! In ConvertKit, I was always wondering where my subscribers were going and how to get them to the next email. Now I can focus on the CONTENT and send out beautiful emails without the headache of figuring out automation systems and workflows.
Flodesk is Cheaper
At the end of the day, Flodesk saved me money. To subscribe to Flodesk is only $39 a month (although it is $19 a month with my affiliate link here!) Unlike other platforms, Flodesk does not charge based on the number of subscribers you have. You can have an unlimited number of subscribers and still be charged the same fee. While ConvertKit is only $9 a month for a Creator Subscription, they charge $25 a month once you hit 1,000 subscribers. And the price only goes up from there.
Flodesk is a fairly new company, so of course, they are still growing and figuring a few kinks out. It is not as advanced as a more established platform such as ConvertKit, but to be honest, that’s what I like about it! It is simple and easy to use. Those with more experience may find Flodesk to be too elementary, and that’s totally okay! As always, I recommend choosing what works for you.
Personally, I have been enjoying using Flodesk, and I just wanted to share it with others who may be hoping to start a blog or an email list for their small business or company. I seriously think that Flodesk is the best email marketing platform for beginner bloggers who don’t know much about the technical side of marketing. You can always do a free trial to see how you like it.
Some of the links in this post are affiliate links and if you go through them to make a purchase I will earn a commission. Keep in mind that I only share about companies that I truly believe in.
Photo by Corinne Kutz on Unsplash